RELEVANCE BEFORE VOLUME
Build authority in the right places.
I help businesses and agencies find relevant publications, contribute useful resources, and build a stronger presence beyond their own websites. Every campaign starts with the audience and the pages that need support.
THE SCOPE
A useful plan.
Then the work.
A good fit
For agencies that need a reliable outreach partner, local service businesses, and brands with useful expertise to share.
Page and competitor review
Understand the target pages, relevant competitors, existing references, and gaps before choosing an outreach approach.
Manual prospecting and review
Evaluate topic fit, readership, publishing standards, traffic context, and the actual proposed contribution.
Relevant outreach
Develop a clear editorial reason for contact, with natural wording and a destination that helps the reader.
Live placement records
Track source URLs, targets, anchors, dates, status, and follow-up checks in a shared report.
TRY THE PRACTICAL SIDE
Link prospect scorecard
A free tool to help you prepare. Runs in your browser with no signup.
GOOD QUESTIONS
Before we start.
Do you select sites only by DR?
No. Domain metrics are supporting data. Relevance, audience fit, editorial quality, and placement context come first.
Can you support an agency team?
Yes. I can work around an agreed brief, approval process, target pages, and shared reporting.
How do you treat paid placements?
Paid advertising must be disclosed and links appropriately qualified. Editorial coverage should be based on a useful contribution.
Can you guarantee ranking gains?
No. Rankings depend on many factors. I agree a clear scope and report the work and outcomes we can observe.
Keep exploring.
All guidesHow to evaluate a backlink opportunity before outreach
Judge backlink prospects by relevance, real audiences, editorial standards, placement context, and risk before you contact a publisher.
Read the guideAnchor text analysis without a magic percentage
Clean an anchor text export, classify patterns, inspect the source pages, and make better decisions without relying on fixed ratios.
Read the guideLocal link building for home service businesses
Find credible local links for contractors and home service businesses through projects, suppliers, professional groups, and useful resources.
Read the guide